The box office is bleak. Here’s how local theaters are surviving the downturn
As the year started, movie theater owner Damon Rubio was feeling optimistic. His six-location theater chain’s revenue projections for January and February were tracking ahead of 2024’s weak theatrical grosses. Rubio himself was looking forward to films like Oscar-winning director Bong Joon Ho’s “Mickey 17” and Paramount Pictures’ comedic Jack Quaid thriller “Novocaine.” But by … Read more